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Effective Web Design

An effective website design requires careful planning. Here we outline several key elements that you should consider when developing your web strategy:

  • Use a visually appealing color scheme that will complement your products and keep it consistent throughout your site
  • Create intuitive navigation so visitors can easily find what they are looking for. Also consider adding a search box and a site map. 
  • Make your text easy to read by using a web safe font in an appropriate size
  • Keep sentences short
  • Use bold, italics and bulleted lists to emphasize points and break up text
  • Create textual variation by using headings in a different font, size, and/or color
  • Leave plenty of white space
  • Optimize your graphics for quick load times
  • Make sure site is cross browser compatible

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